In this episode of Industrial Edge, host Lacey Chandler meets with Ron Gorajia from Fidelity Capital at the 2024 Almond Board Conference in Sacramento. They discuss the often-overlooked but critical topic of equipment financing and leasing for the agriculture and automation industries.

Ron shares how businesses can scale without depleting their cash reserves, the key differences between leasing and financing, and why upgrading technology is a smarter financial move than sinking money into maintaining aging machinery.

Key Topics Covered:

• What is Third-Party Financing? How Fidelity Capital acts as a partner to help you obtain the equipment you need without the constraints of a traditional brick-and-mortar bank 03:57 
• Leasing vs. Financing: Understanding the accounting and tax benefits of each structure, including “lease-to-own” and “fair market value” options 05:09 
• Flexible Terms: Standard timeframes (36 to 60 months) and how terms can be customized to fit your business’s unique cash flow 06:54 
• The Application Process: How to get a quote through the Chandler Automation website with no initial credit check and approval in as little as 24–48 hours 08:29 
• Preserving Capital: Why financing is a strategic move even if you have the cash on hand for marketing, R&D, and payroll 13:13
• Handling Interest Rates: How rates are determined by credit history and business tenure 16:38 
• Technology Refresh: The importance of staying at the forefront of automation technology to maximize productivity 22:39 

Ready to upgrade your facility? Visit the Chandler Automation Financing Tab to get a quick quote and start your application today.

#IndustrialEdge #EquipmentFinancing #AutomationTechnology #AgTech #BusinessScaling #LeasingSolutions #AlmondIndustry #ChandlerAutomation

Video Chapters

00:00 Introduction to Industrial Edge 

00:34 Meeting Ron Gorajia from Fidelity Capital 

01:00 The Importance of Equipment Financing 

03:57 Explaining Third-Party Financing 

05:09 Differences Between Leasing and Financing 

06:54 Standard Timeframes and Flexibility

08:29 The Step-by-Step Application Process 

13:13 Benefits of Financing Over Direct Purchase 

16:38 Frequently Asked Questions about Financing & Rates 

20:24 User Experience and Relationship with Fidelity 

22:39 Scaling Businesses and Refreshing Technology 

30:20 How to Get Started with Chandler Automation Financing